Collection: Reduced Water Use

The Reduced Water Use Brand Story

Reducing water usage is a key aspect of promoting sustainable production practices. For example, our Urban Industry T-Shirt is produced in a factory that employs a Zero Liquid Discharge (ZLD) system. This innovative process ensures that 100% of the water used during the colour dyeing process is fully recycled, significantly minimising waste.

By adopting processes that reduce water consumption in our products, we are committed to reducing our water footprint and supporting a more sustainable approach to garment production.